How to gain more intelligence from your website
The contemporary sales process
The digital revolution has not only forever altered the way in which buyers make purchases but has permanently changed the way the entire sales process works. Consumers no longer begin their buying journey by calling or meeting a salesperson – those days are long gone. The customer cares mainly about their pain points and what your products or services can do to solve their problems.
So how can CRM help you show your customers that you care?
Not only are your customers your source of income, they are also an incomparable source of information. This is crucial to make it possible for your business to succeed; which you do by giving customers what they want. CRM is not simply software, it is a business culture. Put the customer at the heart of decisions, ideas, marketing, system design and more. Embed the notion that the customer is king and at the core of your business. Bottom line, customer centric organisations are more desirable for consumers to do business with. Use CRM software and the data it holds to demonstrate to a customer 24/7 that your company knows, understands them and can help them.
Attend our seminar and find out more about the role CRM plays in the contemporary sales process
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